Cult of Well™ is a CBD wellness & skincare brand for people focused on natural healing and living an active lifestyle.

This case study showcases our process in developing a rapid prototype of a wellness brand from the ground up. From name to mark and product to package this was an opportunity for us to share our process of building a passion project within the growing cannabis + health & wellness space.

Our Body Bar harnesses the magic of CBD to recover your body from a hard workout and transition your skin to feeling revived and renewed.